Independent designers - providing unbiased advice & expert services

Accelerate growth & development — In today's business landscape, sustainability is a powerful driver of company growth and development. As the world becomes more environmentally conscious, consumers increasingly seek products and services that align with their values. This shift in consumer behavior presents a unique opportunity for companies to capitalize on sustainability and accelerate their growth and development. 

Seize the advantage from brands making flimsy claims — Three factors are driving us toward a major shift in consumption patterns where consumers will consider sustainability as a baseline requirement for purchase:

1. Trust drives behavior and, ultimately, business outcomes.

2. Sustainability promotes trust, particularly among younger generations.

3. Younger generations will soon have most of the purchasing power in the U.S.

Companies that understand these trends — and create truly sustainable brands that make good on their promises to people and the planet — will seize the advantage from brands that make flimsy claims or have not invested sufficiently in sustainability.

The greener the building, the more it’s worth — While people and the planet are the ultimate winners of a more sustainable and net zero future — positive environmental outcomes are not the only advantage of sustainable buildings. Put simply, the greener the building, the more it’s worth. 

In the United States, buildings account for:

  • 39% of total energy use

  • 68% of total electricity consumption

  • 30% of landfill waste

  • 38% of carbon dioxide emissions

  • 12% of total water consumption

Environmental benefits of green building:

  • Enhance and protect biodiversity and ecosystems

  • Improve air and water quality

  • Reduce waste streams

  • Conserve and restore natural resources

Economic benefits of green building:

  • Reduce operating costs

  • Improve occupant productivity

  • Enhance asset value and profits

  • Optimize life-cycle economic performance

Social benefits of green building:

  • Enhance occupant health and comfort

  • Improve indoor air quality

  • Minimize strain on local utility infrastructure

  • Improve overall quality of life